Look at the price increases with Rolex, Breitling, even my dear JLC.
It is happening everywhere and we need to realize it is part of the business. I know it is frustrating as I feel the same way with price increase after price increase but we must not forget that we are dealing in the luxury market and this space is not for people to save their pennies, sad but true.
I don't think anyone is complaining about how much Porsches, Ferraris, Lambos, Paganis, Bugattis, etc...are priced at and selling for 🤦♂️
Even mid-tier like Audi, BMW, Mercedes, Tesla, etc...if you want to pay less, there are a ton of other choices.
People vote with their money and it seems the market has spoken. We sometimes fail to see or respond. Such is life 🤷♂️🤦♂️