"Friends, Romans, countrymen, lend me your ears; I come to bury Caesar, not to praise him...[Caesar was ambitious, and Brutus is an honorable man...]" Marc Anthony, Julius Caesar, Act 3 Scene 2. Wm Shakespeare

Jul 11, 2018,19:23 PM
 

Here is the major issue: Omega had their email address book of those who were waitlisted for SpeedyTuesday_v1, and sent out an email circa January 2018 to those on said waitlist which promised a priority opportunity to reserve/purchase SpeedyTuesday_v2. That email, "signed" by CEO Aeschlimann, seemed sincere and a reasonable response to those who could not purchase ST_v1. Six months later, for whatever reason, Omega abandoned that promise. Why? Incompetence, short memory, lack of respect for segment of their customer base, ignorance as to how to fulfill that promise?...


Although we shall never know why, the bottom line is that it is highly insulting that Omega, be it their executive team, marketing section, internet sales section, whomever, took it for granted that this select customer base would be so stupid that they would have forgotten that promise made by Omega only six months earlier.

It is my hope that someone from the Omega company reads this thread and cares enough to respond to me(us) with some explanation as to why Omega so easily dismisses us and disregards its own promises. Nicolas (Amanico) tells us that JLC reads all posts on this website regarding its brand. Does Omega do the same?

The rest, including timing of opening the process across the globe, problems had by those trying to confirm/complete reservations including getting bumped by the Omega servers, etc, are all secondary to this simple lack of courtesy. Of course, were there more than 2012 on the ST_v1 waitlist, (the total number of ST_v2 being offered), then this would have created a whole other set of issues with which Omega might have had to contend. We shall never know how many were on the ST_v1 waitlist like myself, Velociphile and Reintitan.

Regardless, it seems clear that Omega does not value any single customer in particular at this point in time. Only the nebulous unidentifiable crowd in total. Which, as I have said earlier, is very sad.

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Comments: view entire thread

 

speedy tuesday thoughts on a tuesday eve...

 
 By: remarque : July 10th, 2018-20:40
Attached is a screenshot of email I received at 2:30 am today. Of course, I was in bed, asleep or not. When the first speedy tuesday watch was posted for reservations, it was also in the middle of the night in the usa. When I discovered the posting the ne...  

Today Ultraman tomorrow comic book heroes Marvel?

 
 By: Dmitriy : July 10th, 2018-23:06
I fully agree with you. I got a call yesterday from Omega boutique and was informed about the launch of the new Speedy Thusday at 10am. While I found the post page, everything was already reserved. Just like last year. Now we have to wait for another lett... 

no ?????

 
 By: Bruno.M1 : July 10th, 2018-23:50
just a copy past cause I'm too lazy to type it again This was my reply to a previous similar comment to this subject "Well I honestly disagree 100%. You have to look at the total production number. And talking about omega that is between 700.000 and 1.000... 

disagreements are always welcome...that makes us purists !

 
 By: mahesh : July 11th, 2018-00:42
the logic of taking the total production of Omega is understandable. I consider it different for Omega & esp. for this product line because the entire line is crowded with 'LE' of different tweeks. take FPJ for instance, CB is close to 3k pcs & the annual... 

The question is: would they sell the same amount of this model if not LE?

 
 By: dedestexhes : July 11th, 2018-01:09
I think in reality, a not LE model might not reach the same production numbers as there were/are tons of variations. Imagine Patek makes a re edition of the tv screen chrono limited to 1000 watches.... they will be sold the same day! However the original ... 

The only possible result for you should be to Stop buying the brand

 
 By: nafetS : July 11th, 2018-02:24
This is what I did after my experience with Blancpain. As long as we keep buying after being treated like that, nothing will change. The Definition of luxury nowadays seems to be, that you pay a lot of money to be treated badly, just because it's exclusiv... 

To alienate the customer is one of the proven management principles of the "luxury" industry

 
 By: BjoernM21 : July 11th, 2018-04:08
Kapferer and Bastien list in “The Luxury Strategy” (p. 70f) “Dominate the client” and “Make it difficult for clients to buy” as two of these tactics. As long as this works, nothing will change (and the industry will believe in the saying "A sucker is born... 

+1000 new Tudor offerings over another Omega Speedy LE

 
 By: Joepny : July 11th, 2018-05:19
But I did like the orange accents of this new Ultraman and that would have been enough for me to reserve one, if I could. In reality on paper, these Omega watches with calibre 1861 leave a lot to be desired, PR not to high modern standards, WR is not enou... 

Indeed a pity most US collectors did not get a chance

 
 By: Bruno.M1 : July 11th, 2018-10:14
Would be better if omega made 3 badges 12.00 CET 672 watches 18.00 CET 672 watches 24.00 CET 672 watches In that case it would be more fair for the rest of the world. And they should test their platform first cause I know quite a few guys that ALMOST got ... 

That’s a good idea Bruno!

 
 By: Joepny : July 11th, 2018-12:12
😁Now you need to tell Omega and/or RJ Broer about it for the next Speedy Tuesday release in 2019. 😅 It sounds like Omega needs to invest in a more robust IT infrastructure. They have undersized their IT environments. No hard feelings from me for missing o... 

Just perfect! [nt]

 
 By: massi. : July 12th, 2018-05:21

Tudor Thursday! 😂

 
 By: Joepny : July 12th, 2018-03:52
It’s on my list to buy a Tudor soon, have to reward them for making appealing value-driven tool watches. Of course Tudor also plays the LE game (many past Black Bay editions).

I have had the same experience. Supposedly promised to be in 'pole position' for this release but amounting to a total failure.

 
 By: Velociphile - No longer in the building : July 11th, 2018-10:31
Always a fan of the brand, but after an earlier series of bad service experiences, I had reduced my Omega count to 3, and over the last year now to 2. This was one last chance. That is it for me with Omega. There are so many other brands out there to have... 

I got the same email last year after missing out on the 1st Speedy Tuesday watch

 
 By: reintitan : July 11th, 2018-11:42
since it was released when my part of the world was asleep. I was also told via an email from Mr. Aeschlimann that I would get "priority" for the 2018 iteration of the ST watch. After a few weeks I thought nothing of it as all new pieces of the ST1 watch ... 

My experience

 
 By: oliver.mellors : July 11th, 2018-18:46
Here’s my experience: On July 5, I got an email from an asst. manager at an Omega boutique I have done business with in the past. It said that the New Speedy Tuesday would be launching soon, around July 10 and to let them know if I was interested to know ... 

"Friends, Romans, countrymen, lend me your ears; I come to bury Caesar, not to praise him...[Caesar was ambitious, and Brutus is an honorable man...]" Marc Anthony, Julius Caesar, Act 3 Scene 2. Wm Shakespeare

 
 By: remarque : July 11th, 2018-19:23
Here is the major issue: Omega had their email address book of those who were waitlisted for SpeedyTuesday_v1, and sent out an email circa January 2018 to those on said waitlist which promised a priority opportunity to reserve/purchase SpeedyTuesday_v2. T... 

They want growth in customer base...

 
 By: jonrus : July 11th, 2018-20:55
Keeping their earlier promise will only satisfy those already on the Omega camp. They need new blood to grow the brand.

New blood or increase revenue per user

 
 By: CastorKrieg : July 29th, 2018-01:20
I think we are nearing capacity as far as the luxury market can go in terms of volume, the best strategy would be to sell more to repeat customers - I doubt first-time Omega buyer would even know about different LEs.

Not only Omega but happens regularly elsewhere. Panerai to name one, I am sure Purists remember a special issue for

 
 By: kesharoo : July 12th, 2018-00:33
a site best remain anonymous. Watch companies don't care as long as whatever they make sells. In this case Omega can easily make one for whoever who wants one and is willing to pay for them. This come first serve first only attracts people buying to resel... 

By the way, I even checked my spam and certainly received no email such as yours, I

 
 By: Velociphile - No longer in the building : July 12th, 2018-08:56
...only have the original one from January PROMISING me I would be "in the FRONT of the queue" Velociphile

Letter

 
 By: Velociphile - No longer in the building : July 13th, 2018-00:59
...  

Best.Supporting.Post.Ever

 
 By: remarque : July 13th, 2018-08:12
#EpicPublicRelationsFail #CheckandMateOmega #DropTheMicMoment #WillAeschlimannRespond?

the thing is .... maybe they did

 
 By: Bruno.M1 : July 14th, 2018-00:45
What if they had 10.000 or 20.000 people on a list for this Ultraman? still a lot of them would not get it if they make only 2016 pieces

I have already raised this possibility above under my Shakespeare reference, copied again here...

 
 By: remarque : July 14th, 2018-14:06
"...Of course, were there more than 2012 on the ST_v1 waitlist, (the total number of ST_v2 being offered), then this would have created a whole other set of issues with which Omega might have had to contend. We shall never know how many were on the ST_v1 ... 

Omega shoots itself on its foot because of that Jan 2018 email...

 
 By: Greenwatch : July 16th, 2018-08:46
I want to give a benefit of the doubt but after repeatedly reading the said email, I came to the conclusion that it was a hollow promise and a public relation stunt that disappoint rather excite, anger instead of appreciate, roast and jeer more than toast... 

Apparently it was my fault....... lol

 
 By: Velociphile - No longer in the building : July 16th, 2018-09:46
(personal details redacted.) At least I got a reply. I checked and I received no GDPR mail. Probably caught and long deleted by my spam catcher. Velociphile ...  

I just got another email......

 
 By: Velociphile - No longer in the building : July 19th, 2018-12:52
Omega continue to impress 1 sent to wrong recipient 2 they checked I am not on the list. Great to know 3 sent me a copy of the email I never received. even better 4 “As soon as an amendment is available, we will let you know”. I’m taking that to mean my w... 

:-)

 
 By: remarque : July 19th, 2018-20:33
Fwiw, being the originator of this thread, no one from Omega has reached out to me, so you are clearly the favorite one!

Hmmm, Did you contact them? [nt]

 
 By: Velociphile - No longer in the building : July 20th, 2018-01:17

By which I mean, I've had it confirmed from Omega today by another email that they have

 
 By: Velociphile - No longer in the building : July 20th, 2018-08:18
put me on the waiting list for a cancellation. I'm so lucky, and I'm so excited. I'm hoping for #007.... hmm wrong character. How about #78 referring to his home planet or the IQ of the Omega marketing department