It was a long term strategy...

Apr 17, 2018,01:00 AM
 

with an owner who has a long term vision, being himself an accomplished entrepreneur. I have witnessed SE's CEO talking to the owner, and it was like friends discussing in total agreement. It is this harmony which makes SE so special to me also on the personal level.

I also knew them back then for their ETA chronograph watches which I always liked - the execution quality was there already back then.

Cheers,
Magnus

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Quick BaselWorld 2018 Live Pics: Schwarz Etienne celebrates Spring as Sweet as Honey (and demonstrates their in-house capabilities)!

 
 By: Ornatus-Mundi : April 16th, 2018-13:18
Schwarz Etienne is a manufacturer unknown to most here, but they possess of an impressive array of technical capabilities, enabling them to offer not only a full range of manufacture movements, but also abilities to produce their own escapement assortment...  

Wow, wow and more wow

 
 By: Blourenco : April 16th, 2018-13:27
The details just make these real pieces of art notwithstanding the fine complications.

Great report Magnus about SE‘s BW 2018 presence.

 
 By: MCG (Markus) : April 16th, 2018-13:37
I know SE for a long long - their journey. I knew them, when they made „mee too“ ETA Chronographs. Now they accomplish highly sophistcated movements!! Respect! However, I really wonder from where the money comes from and where they sell their products to... 

It was a long term strategy...

 
 By: Ornatus-Mundi : April 17th, 2018-01:00
with an owner who has a long term vision, being himself an accomplished entrepreneur. I have witnessed SE's CEO talking to the owner, and it was like friends discussing in total agreement. It is this harmony which makes SE so special to me also on the per... 

Great report

 
 By: Krinck : April 16th, 2018-13:49
Wonderfully written about these peculiar timepieces.

I had a nice chat with Mauro Egermini, CEO Schwarz Etienne

 
 By: MTF : April 16th, 2018-14:09
Magnus, Thanks for the quick report that grew and grew I had a long discussion with Schwarz Etienne CEO Mauro Egermini in London before Christmas last year. He was very open and revealing about the science and business of manufacturing movements for thems...  

Mauro has a personality (and the voice) to fill an entire room...

 
 By: Ornatus-Mundi : April 17th, 2018-01:02
plus a down-to-earth no-bullshit attitude which in combination is totally addictive. Totally agree with you. Magnus

Wow absolutely stunning pieces of art

 
 By: Maltie : April 16th, 2018-18:23
SE clearly shows its capabilities here with a set of stunning movements and awesome pices of art. The flying tourbillon corn flower model is mesmerizing and my favorite. If I’m not mistaken the Ming 19 series of watches will incorporate the Schwarz-Etienn... 

Yes...

 
 By: Ornatus-Mundi : April 17th, 2018-01:05
a special and unique version of the MSE100 movement is used in the Ming 19 series. SE btw. also produces this series entirely. Ming are not the only customers for a their movements. Lonville for example is another brand that relies on SE's in-house manufa... 

Thanks for another most interesting report from the industry

 
 By: BjoernM21 : April 17th, 2018-02:36
Even if the decoration design of the featured series of watches is not to my taste, it is so fascinating to learn more about what technical possibilities these suppliers offer. Such glimpses behind the curtains make really a difference and add interest to... 

I like them.

 
 By: VMM : April 17th, 2018-09:08
I find them very original and special. Thanks for sharing. Vte