
O. Müller presents a captivating comparison of two Zenith El Primero Striking 10th chronographs, spanning 45 years of horological evolution. This visual juxtaposition invites reflection on the enduring legacy of the El Primero movement and sparks a debate about Zenith's innovation strategy.

Hard to believe this movement was developed 45 years ago, and the movement in the Striking 10th is pretty much the same movement + just 11 components. The El Primero was legendary for being the first, but is also becoming legendary for its longevity. Not sure if this is a good or a bad thing for Zenith. Dean
I think it's a good thing for Zenith to have kept this movement alive so long, IMHO. See : what would have become the brand without it today ? Ask non-connoisseurs : could they name one, just one model of Zenith, excluding the Primero ? Not sure about that :-) However, my only regret is that it hasn't evolved. Zenith could have taken the 1/100 to the 1/1000, keeping its supremacy - and not abandoning it to TAG Heuer, which made a tremendous job in this area. What's your opinion ? All the best, O
I think you put it very well Olivier, Zenith needs to innovate. I am not sure 1/1000 is the answer since there may durability issues with a movement subjected to such a high frequency. We shall see how the Tag's fare in the decades to come. And to be honest, if Zenith did introduce a 1/1000, the price point as is the case for Tag Heuer, would extremely high. Zenith needs to innovate in the "good value for money" segment. And the 1/1000 idea, although is fun to watch for a while, like having a fa
Those two watches shows how consistent is Zenith along those years. Beautiful picture. Cheers, Nilo
Consistant....and resistant ! See the latest story I wrote about the Striking 10th I took in test in the....arctic circle ! All comments & thoughts warmly welcome :) Cheers, Olivier
To see these 2 side by side. The legend and its descendant. Thanks Olivier for the photo and your post Cheers Robin
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