Vacheron Constantin Discontinuation Strategy
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Vacheron Constantin Discontinuation Strategy

By Abu Alex · Feb 4, 2019 · 25 replies
Abu Alex
WPS member · Vacheron Constantin forum
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Abu Alex shares insights from an Authorized Dealer suggesting Vacheron Constantin plans to discontinue numerous watches across its collections, potentially including the Cornes de Vache in steel. This strategic move is anticipated to benefit the brand by streamlining its offerings and enhancing its market position. The discussion explores the implications of such a significant portfolio adjustment for both the brand and collectors.

Also, there will be more marketing which I personally found to be somewhat lacking in earlier years. I wish them the maximum possible success!






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The Discussion
AG
agyzace
Feb 4, 2019

Btw, if you can share what will be discontinued at some point, would be very good to know. All the best, Alex

AB
Abu Alex
Feb 5, 2019

I saw so many pictures of models to be discontinued that it was hard for me to keep track...

V-
V-Rex
Feb 5, 2019

It could be the most interesting timepiece.. Any information / thoughts on the dial color? Will be the current RG model kept in the production?

AG
agyzace
Feb 5, 2019

It makes it too technical and nerdy. Love it!

RG
RGS
Feb 5, 2019

VC was my first horological aiffair and I still appreciate and follow the House immensely. That being said, in the last few years, there have been some big disappointements. Both the Overseas line (design-wise) and the Fifty Six line (quality-wise), did not represent what VC is all about. And no, there was no need for an 'entry level' watch of that quality in the Fifty Six line. No marketing approach or public relations campaign can undo that. The only watch that is worth mentioning from both th

V-
V-Rex
Feb 5, 2019

Perhaps by launching a steel CDV VC is trying to smooth out all negative feedbacks received from serious collectors on recent LE “Hodinkee” model in steel. My only one concern is that SS version conceptually removes us again from the real historical example.

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