
Besançon's post offers a timely glimpse into the Rolex market, specifically the enduring demand for the GMT-Master II 'Pepsi.' His personal experience at an Authorized Dealer, coupled with his preference for smaller watches, provides a relatable entry point for collectors navigating current availability and considering wrist presence. This discussion highlights the nuances of collecting highly coveted references and the personal choices that shape one's horological journey.


The Rolex GMT-Master II reference 126710BLRO, introduced in 2018, represents a significant update to the brand's travel watch line. This model is distinguished by its Cerachrom bezel insert in blue and red, a color combination colloquially known as "Pepsi." It marked the return of the Pepsi bezel to an Oystersteel GMT-Master II, following its previous appearance on white gold models. The reference integrates modern Rolex manufacturing advancements while maintaining the core functionality of a dual time zone display.
This timepiece features a 40mm Oystersteel case, characteristic of Rolex's robust construction. It houses the Caliber 3285, an automatic self-winding movement developed in-house, which provides a power reserve of approximately 70 hours. The watch is fitted with a sapphire crystal for scratch resistance and offers a water resistance rating of 100 meters. The bidirectional rotatable 24-hour graduated bezel facilitates the tracking of a third time zone.
Appealing to collectors interested in contemporary Rolex sports watches with historical design cues, the 126710BLRO is notable for its updated movement and the reintroduction of the Pepsi bezel on a steel model. It is offered with an Oyster bracelet, providing a classic and integrated aesthetic. This reference maintains a consistent black dial, ensuring legibility against the vibrant bezel.
Mine say hello and asks you to wear yours more often as you do have enough wrist “real estate“ to do so!
Where have I seen that before? Maybe the next Pepsi will be Cube shaped 😂
Can you DM me the original photo?
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