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Hororgasm's detailed report on the Singapore launch of the A. Lange & Söhne Datograph Up/Down provides an intimate look into a premier horological event. This article captures the essence of Lange's commitment to high horology, precision, and craftsmanship, celebrated among an exclusive group of collectors and connoisseurs.
The Quintessential Chronograph Unveiled A. Lange & Söhne Datograph Up/Down
High horology, precision and premier craftsmanship were commemorated in fine fashion with the launch of one of the world’s best chronographs, A. Lange & Söhne’s Datograph Up/Down, at one of Singapore’s newest fine dining restaurant, Bistecca Tuscan Steakhouse on 19th July 2012.
Entrance to the event, at Bistecca Tuscan Steakhouse
Visuals of the beautiful movements lead the guests to the dining area
Together with Sincere Fine Watches, the exclusive retail partner for A. Lange & Söhne in Singapore and Malaysia, this event saw the attendance of an exclusive group of 40 VIP customers and watch connoisseurs.
The private dining area
Customized place settings for each guest
As the guests arrived, they were treated to interactive activity tables that demonstrated various watch-making techniques such as the polishing of minute watch components on diamond paper, one of the many finishing techniques employed at A. Lange & Söhne, as well as the assembly of minute regulatory screws onto the balance wheel. In the spirit of fine German craftsmanship, Leica Camera was also invited to be a partner for this launch event. All guests were loaned a Leica D-Lux 5, an elegant compact digital camera, to capture their very own memories of the special evening.
Mr. Kek Poh Hui trying his hands at polishing the minute components
Mr. Foo Seck Tong, Senior Boutique Manager, Sincere Fine Watches with Mr. Kelvin Wong
Mr. Chris Leung from the Lange Akademie showing Mrs. Calvin Yip how to
polish a watch component
In addition, a photo competition was held where guests were encouraged to style and compose their own picture with the star of the evening – The A. Lange & Söhne Datograph Up/Down. Of course, an outstanding timepiece such as this is worthy of being shot by only the best cameras and in this case, a Leica S2, a professional S-system with innovative technology was used.
Mr. Adrian Chan taking a photo of the Datograph Up/Down with the Leica S2 Camera
Dr. Alvin Hong takes a closer look at a timepiece
Before the specially customized dinner menu was served, Mr. Kingston Chu, Executive Director of Sincere Watch Limited welcomed the guests and shared his appreciation of A.
Lange & Söhne, a brand with much shared history with Sincere since its foray into Asia in 1995.
Mr. Kingston Chu, Executive Director of Sincere Watch Limited toasting the guests
Mr. Daniel Rogger, International Sales Director of A. Lange & Söhne was also present to thank the guests for their unwavering support of the brand. Mr. Chris Leung, from the Lange Akademie took to the stage next and gave more insight to this refined timepiece.
Mr. Daniel Rogger, International Sales Director of A. Lange & Söhne welcoming the guests
Before the evening ended, Mr. Sunil Kaul, Managing Director of Leica Camera Asia Pacific, together with Mr. Kingston Chu, announced the winner of the photo competition, Mr. Calvin Yip. Mr. Yip was presented with the Leica monovid, an elegant monocular, a perfect tool for close up views of his Lange timepieces.
Mr. Sunil Kaul, Managing Director of Leica Camera Asia Pacific and Mr.
Kingston Chu with Mr. Calvin Yip, winner of the Leica photo competition
A guest admiring the A. Lange & Söhne Datograph Up/Down
Indeed, it was an evening where the best in German artistry was celebrated with an excellent meal and wonderful company.
... taken over the shoulder of a guest is cool! Thank you for the impressions from a certainly enjoyable event from Lange. Best Moritz
I hope to convey the classic Lange hospitality. Thanks for viewing. what are your thoughts on the new Datograph up/down? have you seen it live? best, Horo
... I don't have a problem with the new U/D version. Yup, I "approve" it :-) I think I could handle 41mm size in this case. Long PR is the biggest appealing point. But since I have the original one, for now, I don't have a reason to replace it in a hurry now. I am happy enough with the original Dato :-) Let's see how the public judges it...... Thanks for the report, Horo.... Ken
i have two "problems" 1) I like the Double Split too, and 2) I am also long the old Dato...actually...see picture... :(- Best, Horo
It seems as if the new one is thechnically upgraded a lot by new higher power reserve, the inhouse hairspring and also an inhouse mainspring ... . The powerse reserve indicator is the main DESIGN criticism for many, as it is a consequence of the new, stronger mainspring. But it is consequently necessary as the old Malteser cross has been replaced by it. Now, that cross prevented the user from overwinding. For what reason they do not use it for the new Dato is just speculation: - possibly too exp
Thanks for sharing pics of this event that seems to have touch the skies. I find particularly interesting to invite guests to photoshoot the watch. I presume you had a great night. Cheers, Mark PS : do you have a picture taken there to share ?
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