Land Rover Defender: A 67-Year Icon
Automotive

Land Rover Defender: A 67-Year Icon

By patrick_y · May 30, 2015 · 17 replies
patrick_y
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Patrick_y pays tribute to the Land Rover Defender, an automotive icon with an unparalleled 67-year production history at Solihull, England, which is slated to end in December 2015. He explores the Defender's unique hand-built nature, contrasting it with modern SUVs like the Range Rover, and encourages readers to appreciate this vehicle destined to become a future classic.

PuristSPro honors the Land Rover Defender, a vehicle with an unparalleled history.  The Defender has enjoyed production in Solihull, England for an amazing 67 years but will unfortunately be stopped in December 2015.  We explore the Defender and compare it to its modern brother the Range Rover.




Hand-built SUVs, the Land Rover Defender and the Mercedes-Benz Gelandewagen, are both modern classics that are a part of the dying times. 

 

We see the marketing phrase “hand-built” all the time.  And it’s mostly meaningless.  Very few things are hand-built anymore.  Public companies are run by profits, profits dictate robots and efficient designs that minimize human labor costs. 

 

Land Rover Defender – rumored to be one of The Queen’s favorite personal vehicles that she personally drives, is almost entirely hand built.  While all the major metal pieces are pressed by machine, a large amount of the finishing of pieces, pre-assembly of pieces, riveting and welding are all done by hand.  Only seven robots are on the production line, in contrast the Range Rover production line has 328 robots.  The Defender has been built in Solihull, England for 67 years!  But Solihull production will supposedly end in December 2015. 

 

The Defender is destined to become a future classic.  Procure yours today and see where it takes you in the decades to come. 

 

 


60+ year old car or modern car? This is a modern car believe it or not!
60+ year old car or modern car? This is a modern car believe it or not!



The interior of the Defender. Simple, practical, and purely functional.
The interior of the Defender. Simple, practical, and purely functional.  Just the way I (and The Queen) like it. 



Assembly is done almost entirely by hand with minimal assistance from machines. The factory looks fairly antiquated.
Assembly is done almost entirely by hand with minimal assistance from machines. The factory looks fairly antiquated.



Measurements are done manually. Modern factories have robots with laser measuring devices.
Measurements are done manually. Modern factories have robots with laser measuring devices.  Production is done in a way that is so counter-intuititive that it's starkly different from the modern Range Rover production. 



There are only seven robots on the production line of the Defender.
There are only seven robots on the production line of the Defender.



A lot of manual work is still performed.
A lot of manual work is still performed.






Finished Defenders on the productoin line.
Finished Defenders on the productoin line.




The rugged go anywhere attitude of the Defender allows it to go anywhere, anytime, in any condition.  The Defender has been on all seven continents in all types of conditions. 


Range Rover production. The Range Rover has larger and fewer parts.
Range Rover production. The Range Rover has larger and fewer parts.



There are 328 robots on the production line of the Range Rover.
There are 328 robots on the production line of the Range Rover.



Modern factory, brightly lit. More robots than humans.
Modern factory, brightly lit. More robots than humans.



Highly automated, mechanical claws running on computers hold the cars as they make they their way pass the assembly stations.
Highly automated, mechanical claws running on computers hold the cars as they make they their way pass the assembly stations.



Almost complete, this Range Rover is ready for customer.
Almost complete, this Range Rover is ready for customer.


The Defender.  Versatile in combat and highly desirable during peacetime.  Long live the Defender! 

Key Points from the Discussion

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The Discussion
BD
BDLJ
May 30, 2015

...several of these in my neighbourhood, mainly late model Defenders, but there is a 110 and a Series 2 that I often see. My father had a Series 2 that he drove around Australia with friends in the 60s...could you imagine touring across Australia in a car flat out at 50mph? :-) Nice to observe, but terrible to drive on the road. Especially the SWB models....and the most off-road I've been in one is unsealed farm tracks :-) As for being hand-made...this is more a result of the production methods

AR
Ares501 - Mr Green
May 31, 2015

Along with just few like Lada Niva, Toyota Land Cruiser. Jeep Willys or Nissan Patrol this is indeed grandfather of all real off-road utility vehicles Long live the King sorry Queen ;) Sincerely D

MI
MichaelC
May 31, 2015

You saw my post a few weeks back on the old FJ40. I probably have a preference towards an old Defender to be fully honest. I would love to have one.

PA
patrick_y
Jun 1, 2015

Old Landcruisers (Toyota) Old Defenders (Land Rover) Old Gelandewagens (Mercedes-Benz) I love them all. Realistically, I'd probably get a modern day Gelandewagen, it's easily serviced here in California, a lot of Mercedes-Benz dealerships equipped to service that car. But I think Gelandewagens develop rattles over time. All the older ones I've driven had interior rattling sounds that were somewhat to extremely annoying. Defenders here in California are quite rare, obnoxiously expensive for what

PA
patrick_y
Jun 1, 2015

It will be possible to buy non UK built Defender in other countries. For instance, South Africa has a factory for the African market. But Western European sales is supposed to end in December 2015. Other factories are in Malaysia and Pakistan. I haven't seen the old Nissan Patrols in a while. But yes, those are good machines too. I usually see a convoy of them (with Toyota LandCruisers) in UN Peacekeeping missions depicted on CNN, BBC, or DW-TV news channels. Thanks for reading and commenting Da

PA
patrick_y
Jun 1, 2015

You're right. It is more of a result of the production methods being unable to advance due to the design of the car being incapable for robots of today. Not entirely due to the desirability of hand craftsmanship, but just out of necessity. Good point! Will these cars still be available for purchase in Australia? It's being stopped in the EU mainly for pedestrian safety compliance. But you may possibly see Asian or African newly built versions in Australia after December 2015. Isn't there a small

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