Jaeger-LeCoultre Reverso Book by Nick Foulkes

patrick_y · 2021-01-15T11:25:50Z

Explore the Jaeger-LeCoultre Reverso through the new Assouline book by Nicholas Foulkes. Discover its history, design, and collector insights.

patrick_y

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Patrick_y introduces the Assouline-published Jaeger-LeCoultre Reverso book by Nicholas Foulkes, highlighting its appeal as a coffee table book for enthusiasts of the iconic timepiece. His post delves into the Reverso's multifaceted identity as an Art Deco icon, a dress watch, a casual watch, and notably, the original sports watch. This article synthesizes community reactions and insights, exploring the book's content, publication journey, and the enduring allure of the Reverso.

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I like coffee table books. Don't ask me why. I just do. Here's another way to spend some of your hard earned money. It's a Jaeger-leCoultre coffee table book all about the REVERSO! The Reverso is my favorite watch from Jaeger-LeCoultre.

With lots of big high quality photographs and penned by the definitive Luxury Lifestyle Freelance Writer, the inimitable Nicholas Foulkes, this book sounds very promising.

I'm really trying to discipline myself to not acquire one, as I have so many coffee table books about watches that I could stack them together and make a coffee table out of them... But I have a feeling that I might succumb to acquiring one since it is about one of my favorite horological subjects.

The Reverso is many things to many people; but to me, it's always been a cool dress watch, a wonderful casual watch, an Art Deco icon (and I'm a big fan of Art Deco), and it's also the original sports watch (think about it, how many sporty watches were there back in 1931?). The Reverso got me started loving watches when I was a very young boy.

11 x 14 in – 28 x 35.5 cm | 200 pages | 150 illustrations | Hardcover in a slipcase

ISBN: 9781614289555 | Text by Nicholas Foulkes | Published by Assouline | $195

I'll try to find a time after COVID to go to a Jaeger-LeCoultre boutique and flip through the pages! Books are available through Jaeger-LeCoultre boutiques and Assouline boutiques starting on February 2021.

Key Points from the Discussion

The book's publication faced several delays, initially expected in September, then November, and December, before finally being confirmed for early 2021, causing confusion among those tracking its release.
There was speculation about whether the book would include details of the 90th Anniversary Reverso models, given its publication timing just before potential new model unveilings.
A gap exists in thorough Reverso literature since Manfred Fritz's work in the 1990s, and there's hope this new book by Foulkes will bridge that gap, though Foulkes' previous works sometimes prioritized aesthetics over technical depth.
The Reverso's historical significance as 'THE ORIGINAL SPORTS WATCH' is emphasized, combining elegance, sportiness, and historical importance into a single 'nice piece of kit'.
Several members share their personal connection to collecting watch-related books and express interest in acquiring this specific Jaeger-LeCoultre Reverso volume.

The Discussion

Reuven Malter

Jan 15, 2021

Thanks for the reminder. I have to have this book.

Its for sale since december 6th at the big online retailer. Does anyone already bought it? I would like to ask a question to an owner of that book...

patrick_y

Jan 15, 2021

Oh! I didn't notice it was on sale already. I just got the email about it today.

Reuven Malter

Jan 15, 2021

yeah i dont understand why they start to advertise it just AFTER christmas, but 21 is the big year for the reverso, not 2020.

patrick_y

Jan 16, 2021

You're exactly right, it's because 1931 makes 2021 the 90th anniversary!

robsallnow

Jan 15, 2021

I too have been confused by Amazon

regarding this book. I first discovered there would be a Reverso book last summer when searching Amazon UK for any book about Reversos (to go with my Moonwatch Only book)...and I was gobsmacked to see one was to be published in September, I added it to my 'Wish List'. No mention of it on the Coming Soon section of Assouline. September came and went and eventually the publishing date changed to November....that became December....still no mention of it on the Coming Soon section of Assouline. The

patrick_y

Jan 16, 2021

That is confusing...

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Jaeger-LeCoultre Reverso Book by Nick Foulkes

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