Chopard New York Boutique Tour & Mille Miglia GTS
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Chopard New York Boutique Tour & Mille Miglia GTS

By KIH · May 23, 2018 · 22 replies
KIH
WPS member · Chopard forum
22 replies7745 views84 photos
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KIH takes readers on an exclusive virtual tour of the Chopard Boutique in New York, offering a rare glimpse into its luxurious interior and unique displays. His detailed photo essay highlights the boutique's enduring presence on Madison Avenue and its distinctive ambiance. This article provides valuable insights into the Chopard retail experience, showcasing both the brand's heritage and its contemporary offerings.

Now I am back in New York - on business trip, of course.  Please forgive me, my New York friends as I was really tied up with work even on weekends and I could barely get out of the hotel for this time!


Ah, I once came here, almost 10 years ago, when I brought in my first ever Chopard, L.U.C Quattro for servicing.  Back then, this was almost the only watch boutique (surely, there are/ were ladies' products as well), but now almost all the watch brands have boutiques on this Madison avenue, and come and go, but Chopard has been here for quite some time.

Unfortunately, the exterior of the building was under some re-decoration, so please ignore those scaffoldings....
BUT, Chopard NY Boutique gave us its official exterior photo smile




And the window display on the Madison Avenue are like......

Ladies....

Men's..... Oh, is the one on the far left what I think it is?


As always, doorman is waiting, and looking at me as a suspicious individual smile)



Inside, I found the doggy water, which I think was outside before...  This has Chopard logo on the side.  How elegant!


The usual Chopard logo door "knob".


When you enter the door, you feel as if  you entered someone's luxury living room....

Looking down the ground floor from the stair to the upper floor.  See the high ceiling....


You can see from the ground floor, but this is the back side of the clock seen from the stair.  Personal collection of Mr. KFS...  Gotta take really good care of it....



Looks like a "World Time" function , at least, but I am sore there a lot more.....


Model name?  Serial number?



And this is how it looks when you enter the boutique, the front side of the clock.  Below it is just like the "red carpet" scene...



Even the window side lights from the ceiling is soooo Chopard.





Looking toward the right hand side end of the boutique from the far left side of it.  Big.


And on the left, you can see the upper floor.







Photos - consistent ingredient of Chopard Boutique globally, on the side of the stairs.




On the upper floor are mostly Men's thing.  Now there is Mille Miglia Collection here, and this is a part of it.



Racing in Style....  Cool!


And, back to the lower floor again just to check the "Chopard: Mille Miglia GTS Power Control Grigio Speciale"





Backside has blacky glass and touch of red.  Cool color combo.


Now this one is really light, light, light!





Other new faces - L.U.C Quattro


L.U.C Heritage Grand Cru



Super cool L.U.C displays.



L.U.C Astronomical and calendar related timepieces display.




Ah, 2012, L.U.C Luna Twin










L.U.C Luna One (with baguette bezel)








I saw this in London, too.  Such a cool piece (too big as a watch for me, but would like to become a "man" who becomes this pocket watch...)




Many other items - Sunglasses, Neck Ties, Bags, Wallets.....by Chopard for Men.


Ah, yes, Pens, too.


Cool Mille Miglia collection.






Oh, my old favorite, L.U.C Engine One!





And, universally popular L.U.C XP Urushi, made by Japanese Master.....



First time encounter, well, hello.  Nice!



And, then, L.U.C XPS Platinum....


Nice for business, casual, off time.....  Versatile.  Dream watch with 96-01 movement.







Now, ladies' watches, too....









Beautiful...  and if you want to have a "set"....



... like this.  Never asked the price....smile





This one is cute.  With the moon, star, sun inside....









Imperiale series...



Second hand subdial has flower instead of the "hand" and this flower rotates....


Maybe on the big side as a lady's, but beautiful piece, nonetheless.






























So nice, so nice.  So many wonderful pieces available.

Thank you, Tom, for being a guide for me.  And Mr. Milliard, General Manager, Chopard USA, Mr. Meunier, Retail Director, Chopard USA, and Mr. Toth, New York Boutique Director for letting me do this.  And Mr. Dobeli (Chopard Japan) for arranging this, as always.

Thank you!

Ken

Key Points from the Discussion

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The Discussion
TH
TheMadDruid
May 23, 2018

Next time please try and find some time for us to get together.

MI
MichaelC
May 23, 2018

The new grey model looks wonderful! Glad they darkened the movement to match the theme.

RE
redcorals
May 23, 2018

....btw was the store empty the time you spent there or they arranged this as a pvt tour?

CA
cazalea
May 23, 2018

Ken, You have done the definitive boutique review and photo exposé. We bow to you. Mike

MT
MTF
May 23, 2018

...as Ken is a co-moderator for Chopard forum. I can't comment on the other traffic as Ken used clever camera angles and timing of photographs to show the boutique. Regards, MTF

MT
MTF
May 23, 2018

Ken, Thank for the virtual tour of the NYC boutique. It adds to our list of USA Boutique reports like Costa Mesa [CLICK] and Miami Brickell City Center [CLICK] I have never seen the urushi Japanese lacquer dial you showed.... L.U.C XP Urushi dial The Grigio Speciale in real life looks more readable than the press photographs indicated and you said it was Light! Light! Light! Mille Miglia GTS Power Control Grigio Speciale Regards, MTF

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