A. Lange & Söhne Marketing Image Controversy

Tarentinou · 2019-10-25T07:07:08Z

A. Lange & Söhne collectors discuss a surprising marketing image, debating its quality and impact on brand perception. Explore community insights.

The Discussion

damianp

Oct 25, 2019

Hahaha, OK. Not Sure 😂 [nt]

Rapwatch

Oct 25, 2019

Interesting 'shop. Shows it wouldn't work in my eyes.... odd [nt]

Langepedia

Oct 25, 2019

I'm sorry

But this Hodinkee photo is horrendous. Nowhere close to the real piece. I'm completely surprised by the quality.

FabR

Oct 25, 2019

That was precisely my thought when I was looking at their piece yesterday...As usual, everything was written in great style, each single detail of the watch justified in the most amazing of ways, etc. etc...

...and then, right when you are about to get convinced, this picture! Perhaps some rogue (former) typesetter? That was quite funny, and I have no idea either why they still haven't taken it down ;-)

amanico

Oct 25, 2019

Is this a Hodinkee LE? ;) [nt]

emcquillan

Oct 25, 2019

Too late it’s sold out :) [nt]

A. Lange & Söhne Marketing Image Controversy

Continue the conversation