Fastwong
1652
Funny story - As it turns out pay doesn't always.... pay....
In my unfortunate time in retail strategy we ran a test to see if we could up our associate quality of service and retention by simply paying more. Seems obvious right? We went upwards of $50 / hour to attract what were on paper more highly educated and hopefully more motivated staff for for stores. Sadly, it didn't work. More highly qualified associates were equally satisfied/dissatisfied with their roles (it's all relative) so turnover was not significantly reduced. They didn't necessarily perform better either. 8 hours on your feet is hard no matter what your degree, maybe harder if one isn't challenged enough by the job. Don't get me wrong, compensation is important, but good commissions seems to perform better than increased base pay, but in the end the quality of service is really down to training and investment (not pay) made by the brands into their associates and the associates individual disposition.
