jmpTT
732
Yes, but AP will find their way soon
Jun 26, 2020,08:28 AM
The Re-Master 01 is a step in the right direction. The price might be high, but most people find the design appealing, so the chunkiness is actually charming.
Even if the Royal Oak and Royal Oak Offshore continue to account for 85% of sales, it is important to have other successful designs in the collection. The Code 11:59 could get there eventually, but it will be hard to shake the design by committee reputation. Contrast that with the Royal being a Genta and the Offshore being a Gueit.
The Re-Master pulls from the best of a back catalog, so it is low risk like the Royal Oak, while also bringing in new clients who donβt want a Royal Oak.
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Is AP almost all about Royal Oak? ...
By: W72 : June 26th, 2020-05:52
Just look through the recent posts in this AP forum, one gets the feeling that it is (>90%) about Royal Oak. The AP brand image is so strongly linked to this. I often wonder - Is this good for AP and is that what they intended/wanted? can they get people ...
The Starwheel is a forum favorite.
By: M4 : June 26th, 2020-05:58
Even if AP went 100% Royal Oak (which won't happen), I would still love the brand. I've never suffered angst over the predominance of the Royal Oak in AP's lineup. M4
Just that I feel AP has so much to offer..
By: W72 : June 26th, 2020-06:05
back in the early 70s and 80s AP is among the top brand and with many offerings... but now it is principally known (which I agree is incorrect for those who knows the brand deeply) to be ROs.
Sadly, yes...
By: mdg : June 26th, 2020-07:43
...but I'll throw in the John Schaeffer line as further proof of what they could do. Hodinkee ...
Oh yes..
By: W72 : June 26th, 2020-08:21
John Schaeffer is a splendid example of what AP can be... I love this series... and wish I had the means then... Thanks for showing them here.
thanks for your input..
By: W72 : June 26th, 2020-08:25
and I too find the somewhat "challenging". Maybe I am too old school and these new design concepts are like that..
ah... Millenary...
By: W72 : June 26th, 2020-08:27
another excellent AP design - unique and elegant.. Fits you very well...
Yes, but AP will find their way soon
By: jmpTT : June 26th, 2020-08:28
The Re-Master 01 is a step in the right direction. The price might be high, but most people find the design appealing, so the chunkiness is actually charming. Even if the Royal Oak and Royal Oak Offshore continue to account for 85% of sales, it is importa...
;) [nt]
By: amanico : July 1st, 2020-14:53
Indeed, there are many fabulous APs..
By: W72 : June 26th, 2020-18:08
I used to have a rectangular AP with regulator dial in manual wind. But I gifted it to someone more than 18 years ago. It was a small watch, by today's standard, but I remember it wore well on my wrist. I did not have any photo of my watch but found one s...
You had to be brave before you could have success
By: GuinnessForMeAndTheWatch : June 27th, 2020-00:51
Letβs not forget ap basically invented the sports watch that saved mechanical watches - and frankly loads of other innovations along the way. Even now with code they try to mix it up. While I agreed loads of great not ro options ...I still think inside th...