This Chanel deal is good for FPJ the man, and possibly for the continuation of the brand after he retires.
BUT, the “romance” of the FPJ as a true artisan independent is a bit lost in my mind (silly - I know).
Will be interesting to see if there will be a trickle of ‘used’ watches hitting the Ebay or forums from previous owners now Changing their mind about the brand.
Having said all that - congrats Mr Journe on this! It speaks as a tribute to what he has managed to build