The opening of the new Jaeger-LeCoultre Heritage Gallery

Oct 09, 2007,16:26 PM
 

Thursday the 4 of October 300 people gathered in Le sentier to attend the formal opening of the new Jaeger-LeCoultre Heritage Gallery.

 


Click to view full size image
The new Jaeger-LeCoultre Manufacture main entrance and Heritage Gallery

 

The manufacture, "La Grande Maison" is still located were it was founded in 1833 by Antoine LeCoultre. Time has come to finally present at their birthplace many of the numerous inventions of the man and the company.

 


Click to view full size image
The front of the building during the restoration

 

The new entrance, and above it the new Gallery are located at the very location of the original workshop. The original building is now dedicated to history and passion.

 


Click to view full size image
Nice tapestry for a real old building

 

No need to say that the restoration of the building was from scratch, quite impressive in fact.

 


Click to view full size image
It looks better finished believe me

 

We may particularly remember some workshops (enter the building, turn right and go to the end of the corridor and choose between Miklos Merczel enamelling department, the restoration and engraving office, or Sylvain Golay's Ali Baba's cave! All that is gone from there now but the new place is really amazing!

 


Click to view full size image
There's some room inside

 

That's not an easy job when to want to open spaces, to let the light in, but also to let the passionate people in too. It was a long work that is now going to give its fruits.

 


Click to view full size image
A nicely executed traditional work

 

300 people were pleased to come to Le Sentier to see the new Gallery because Jaeger-LeCoultre has a long history of creation and invention, but also a very successful recent history. Who wouldn't be happy to see success touch those who deserve it!

 


Click to view full size image
Guests gathering before the opening

 

Jaeger-LeCoultre has become a very young manufacture, employing now more a thousand people. It was now time to show also to those young people what their heritage is, to be proud of it and to deserve it.

 


Click to view full size image
The future of the Manufacture

 

Those who represent the future of the company were the "beefeaters" of the day, keeping the doors.

 

Talking the next day with Jerome Lambert, he confirmed that the Heritage Gallery is not intended to be a mere dead museum but an ever moving fusion of the Manufacture and History. The Manufacture can't be assimilated to the past, but only to the future.

 


Click to view full size image
Carole Bouquet and Jerome Lambert cutting the ribbon

 

The French actress Carole Bouquet was chosen as an ideal patron and opened the Gallery with Jerome Lambert. Hopefully we will see her committed again with the Manufacture.

 


Click to view full size image
Escalating the wall of the past to go further

 

We then had a show of vertical dancers, followed by fireworks. Then all the kids waiting up the hill in our back probably realized that they would not see Leonardo Di Caprio that night. Don't worry I'm sure he will come someday, but maybe more discreet than we were!

 


Click to view full size image
The fires of passion

 

We fastly got in, hurried to see and not knowing that we would have to wait a little more.

 


Click to view full size image
It's opened now

 

To queue between Jean-Claude Meylan and Andre Reymond is not necessarily unpleasant, to say the least, as we don't have so many opportunities to see real horology stars!

 


Click to view full size image
Jean-Claude Meylan getting in, one of the numerous stars of the night

 

Once got in the dinner room we had the opportunity to see some very special high jewellery creations from Jaeger-LeCoultre, that we will have an opportunity to explore quite soon. It was then time to find our table to meet those with whom we would share this night travel.

 


Click to view full size image
Dr Bez, CEO and Chairman of Aston Martin Lagonda Ltd was there too, hypnotized by Carole Bouquet sitting in front of him ?

 

Let's say that all the Jaeger-LeCoultre family friends were there quite probably, each representing their side of the whole story.

 


Click to view full size image
Carole Bouquet, for your eyes only

 

Carole Bouquet and Jean-Marc Barr don't really need to be presented, their successful career being anyway too dense to be told here. For all Polaris fans and for all divers I will just remember you that Jean-Marc Barr played the role of Jacques Mayol in "Le Grand Bleu" from Luc Besson. A movie as a dream!

 


Click to view full size image
Jean-Marc Barr, forever Jacques Mayol and so more

 

Jacques Mayol, or Jean-Marc Barr playing Jacques Mayol : Tu sais ce qu'il faut faire pour vivre au milieu des sirenes ? ― Non, quoi ? ― Tu descends au fond de la mer tres loin, si loin que le bleu n'existe plus, la ou le ciel n'est plus qu'un souvenir. Une fois que tu es la dans le silence, tu y restes et si tu decides que tu veux mourir pour elles, rester avec elles pour l'eternite alors elles viennent vers toi et jugent l'amour que tu leur portes, s'il est sincere, s'il est pur et si tu leur plais alors elles t'emmeneront pour toujours.

 


Click to view full size image
Jerome Lambert summarizing the spirit of the Gallery

 

Jerome Lambert reminded us the story of the establishment of horology in the Vallee de Joux and the story of Antoine LeCoultre. He then let us in the hands of Ute Lemper.

 


Click to view full size image
Ute Lemper, singing star of the evening

 

  "Allez venez Mylord…."

 


Click to view full size image
You desperately miss the sound

 

The emotion was great as Ute Lemper is definitely a great singer and as she was very much inspired that night.

 


Click to view full size image
One more please

 

Lily Marlene was there with us for some charming suspended seconds.

 


Click to view full size image
I know I'm insisting

 

But we had a heavy program that night and we couldn't unfortunately spend the whole time with her.

 


Click to view full size image
Good bye Ute and thank you

 

Let's go back to our main subject and have a look at the new Gallery. Those who have been there three years ago will be surprised by the new entrance. This place definitely shows that the Manufacture is more opened to visitors than ever.

 


Click to view full size image
The new monumental entrance

 

One more effort like this one and they will soon serve Sushi at the Marchairuz!

 


Click to view full size image
Classy, enlighted and modern

 

You've seen the empty space when it was being renovated, there is still room for monumental views.

 


Click to view full size image
As seen from the first room of the gallery

 

The first room in the Gallery, located right above the entrance, will show temporary exhibitions that will change every three months.

 

The first exhibition is dedicated to the founding of the Manufacture by Antoine LeCoultre.

 


Click to view full size image
Founding a company

 

It shows many documents, tools and prototypes that reveal the entrepreneurial and creative spirit of this man and family.

 


Click to view full size image
A talented family

 

Today as we are used to see CNC machines it is interesting to see that building tools was necessary before to make any product. The creator had to create the product and also how to make it.

 


Click to view full size image
Machines and wood prototypes

 

The evolution in 170 years is really impressive, for horology as for the way of life.

 


Click to view full size image
Memories from a very old time

 

Creating a company was certainly a very long work and a lifetime accomplishment. Today's fast successes are nowhere near the merit of developing a manufacture like LeCoultre at this time.

 


Click to view full size image
Prototype of a tool made by Antoine LeCoultre

 

The second room on the same floor is the main room of the Gallery, showing first the glass wall of 300 calibres and then several windows exposing the nicest pieces of the Jaeger-LeCoultre historical collection (200 pieces out of the several thousand owned by JLC).

 


Click to view full size image
The glass wall showcase of 300 calibres

 

You will have a hard time not to dream of such a wall to put in your home.

 


Click to view full size image
The second room windows

 

The following windows show more pieces than you want to see, and certainly more than you imagine to see.

 


Click to view full size image
Just for you, perhaps my favorite

 

Probably all of the best LeCoultre or Jaeger-LeCoultre ever created models are represented. That's also an opportunity to see nearly all of the most appealing modern models.

 


Click to view full size image
Vintage and modern pieces

 

The visit continues on the upper floor in the same room with other windows and watches. You would want to spend hours looking around and trying to decide which one is your favourite.

 


Click to view full size image
For all wishes

 

Another room opening in April 2008 will allow collectors to put some special pieces on their wrist. I don't know if these will include vintage pieces or only the modern collection. That will certainly be a place of choice.

 


Click to view full size image
Is that one of the two most extraordinary vintage pieces of the company?

 

I don't think there is a single range of the company that doesn't find its place in the exhibition.

 


Click to view full size image
The Atmos prototype from 1928

 

Some pieces are not owned by the company yet and they still buy around 10 to 15 pieces each month to complete the collection. This is really in order to improve their choice and they definitely don't try to influence the vintage market prices through auctions as for instance they have not offered more than 250 000 Swiss francs for the sistership of the Grande complication above pictured. Jerome Lambert is particularly looking for a 1965 Polaris as they don't own this model and don't want to assemble it. Please send your offers to Jerome at Le Sentier! smile

 


Click to view full size image
Gyrotourbillon 1

 

Jerome Lambert confirms that the Gallery will be open only for appointed visitors, for obvious security reasons. The Gallery visit will generally be twined by a Manufacture visit. Who wants to look at the past and not at the future!

 


Click to view full size image
Another view of the magical wall

 

It is now time to leave the Gallery and let you imagine your next visit. You've not seen it all obviously.

 


Click to view full size image
From invention to production

 

We also had the opportunity to talk to Joel Cordier who was showing the very much awaited Duometre a Chronographe. Production of serial pieces is going to begin very soon and some lucky boys will be happy for Christmas!

 


Click to view full size image
Joel Cordier, master watchmaker

 

Miklos Merczel was also there presenting different dials for Master Ultra thin models and for Reverso a Eclipse. He was followed by a gem setter but we will see that another day! smile

 


Click to view full size image
Reverso a Eclipse dial

 

Going back to the dinner room for the end of the evening I had the opportunity to discuss with Henry-John Belmont who managed Jaeger-LeCoultre before Jerome Lambert, and who now works as a consultant for Minerva. If you ever meet him don't hesitate to discuss with him as he is ever passionate and open, sharing horology stories that you would not dare to repeat.

 


Click to view full size image
Benedicte ferlet and Henry-John Belmont

 

Did I say before that sitting at my table I had the pleasure to find there one of our community members! Amanico was there, still waiting for his Polaris but wearing proudly his titanium Master Minute Repeater.  Should I add that on my other side I was accompanied by Yves Meylan! What a party!

 


Click to view full size image
Collectors also were part of the celebration

 

Discussing on the next morning with Jerome Lambert I was pleased to hear the confirmation of the launch in 2008 of a re-edition of the Polaris. It will be a very limited series as the three expected different versions should not exceed around 1700 pieces in total, i.e. the original Polaris production run. As you may imagine you'd better book yours now as late awaken amateurs may regret their lost chance. But for sure those who will enjoy the new Polaris will be more than happy, specially the French market that will enjoy a specific version, justified by the involvement of the Paris Jaeger-LeCoultre team and of some French collectors. SIHH 2008 is 6 months away and I don't expect to know more before!

 


Click to view full size image
Jaeger-LeCoultre Polaris (an original)

 

Another new watch presented in full detail this one is the new Master Grand Tourbillon, a 43mm platinum case with black dial. The series will be limited to 300 pieces and will be presented in a very prestigious box with a piece of stone of the original building of Antoine LeCoultre's workshop. The watch is a commemorative piece for the opening of the Gallery.

 


Click to view full size image
The new Jaeger-LeCoultre Master Grand Tourbillon

 

Thank you very much to Jerome Lambert and the Jaeger-LeCoultre teams for this invitation and great organization. The Heritage Gallery is going to be a must in the horological tours and another great reason to visit this extraordinary Manufacture.

 


Click to view full size image
Still so much to see inside

 

 

Dje

 

This message has been edited by Dje on 2007-10-09 16:37:54 This message has been edited by Dje on 2007-10-18 02:23:37


More posts: Aston MartinCalibresDuometreDuometre ChronographeMaster Ultra Thin

  login to reply

Comments: view entire thread

 

Thanks a lot, Jerome, for this complete report.>>>

 
 By: amanico : October 9th, 2007-23:09
Indeed this Gallery is a wonderful tool for the Manufacture. Something that allows to understand the prestigious past of JLC, and to guess that JLC has a great future ahead. We all know the magnifiient pieces created by JLC. We now can see the splendid mo... 

Thank you Nicolas...;

 
 By: Dje : October 15th, 2007-22:08

Thanks Dje for a great report.....

 
 By: Andy : October 10th, 2007-01:49
I think a trip would be in order one day. Yous, Andy.

You're welcome Andy

 
 By: Dje : October 15th, 2007-22:09

Great report, much appreciated

 
 By: Asimut : October 10th, 2007-02:17
the 'collector's' picture should have been omitted and then I would score this report 10 out of 10. Asi

I know I know....

 
 By: Dje : October 15th, 2007-22:10

Many questions about JLC - secret?

 
 By: MTF : October 12th, 2007-11:55
Jerome, First - thank you for a most comprehensive and interpretative report. A big difference from ordinary press releases. You took us THERE....actually there! Now, the questions: Will they rotate the 200 pieces on display at the Gallery..from the thous... 

Too bad...

 
 By: igoyangkaki : October 12th, 2007-13:33
I am heading to Geneve in two week's time, possibly stopping over at Le Sentier... too bad the gallery isn't open to the general public. Does the Manufacture hold plant tour for general public visitors? I tried sending this enquiry via their website but s... 

Try to call them

 
 By: Dje : October 16th, 2007-10:33

Many thanks Melvyn

 
 By: Dje : October 15th, 2007-22:17