Bradley Cooper is newest IWC Brand Ambassador

Jan 16, 2018,17:16 PM
 

At the Salon International de la Haute Horlogerie (SIHH), IWC Schaffhausen welcomed Bradley Cooper as a new brand ambassador.


 

“We are happy to welcome Bradley Cooper to our exclusive circle of brand ambassadors. With his pursuit of quality and creativity, he is a perfect match for IWC, a brand which in the course of its 150-year history has continued to renew itself and delights people the world over with its passion for handcrafted watchmaking,” says Christoph Grainger- Herr, CEO of IWC Schaffhausen. The Swiss luxury watch manufacturer is looking forward to further collaborations with Cooper in the year of its 150th anniversary.

 

FOUR-TIME OSCAR NOMINEE

Bradley Cooper was born on 5 January 1975 in Pennsylvania and attended acting school in New York. He was nominated for his first Oscar in 2012 for his leading role in the movie “Silver Linings Playbook”. He received his second nomination in 2014 for a supporting role in “American Hustle”. He received two nominations as an actor and producer in 2015 for his critically acclaimed role in “American Sniper”. Cooper was nominated for a Tony award in 2014 for the play, “The Elephant Man” which he previously performed at the Williamstown Theatre Festival and later went on to perform in London’s West End. Cooper made his commercial breakthrough with the lead role in the comedy, “The Hangover”. This October, Cooper will make his directorial debut with “A Star is Born” playing opposite Lady Gaga in which he also wrote alongside, Will Fetters and Eric Roth. The film will be released on 5 October 2018 by Warner Brothers.

 

In 2014, Cooper started The Bradley Charles Cooper Foundation with a pilot program, The Charles J. Cooper Patient Support Fund, which aims to bring care coordination, financial assistance and support to patients diagnosed with cancer and their families all over the country.





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Comments: view entire thread

 

Yay! More famous people wearing watches!

 
 By: iamcalledryan : January 19th, 2018-12:33
I find it bizarre that this is considered newsworthy - it’s like a press release about a new billboard.

News Central forum is for industry related press releases

 
 By: AnthonyTsai : January 20th, 2018-09:59
and new Brand Ambassadors for the brands fall into this category

Yes I get that

 
 By: iamcalledryan : January 20th, 2018-12:56
But some press releases are more press worthy...

IWC Hollywood bling

 
 By: Euroasianstar : January 23rd, 2018-02:04
Maybe IWC can spend more on stabilizing its design language and increasing their share of in-house movements rather than splurging cash on brand ambassadors. Looks like a continuation of the George Kern years...more bling, increased volumes, fragmentation...